Director, New Product Planning
Princeton, New JerseySummary:
As lead of the New Products Planning (NPP) Team, this is an opportunity to be a key stakeholder in driving and shaping the pipeline of the company. We are seeking an experienced, strategic, and cross-functionally oriented leader to drive commercial insights and strategies for our early- to mid-stage pipeline assets. This individual will serve as the commercial voice within cross-functional asset teams, partnering closely with R&D, Regulatory, Medical Affairs, Business Development, and Market Access to shape asset strategies from preclinical through Phase III development.
Area of Responsibility:
- Serve as the commercial lead on cross-functional development teams for pipeline assets (typically pre-IND through Ph3).
- Develop and refine Target Product Profiles (TPPs) in collaboration with R&D and Medical teams to ensure alignment with future market needs.
- Lead indication prioritization, market segmentation, and asset positioning strategies based on market research, competitive intelligence, and unmet need analysis.
- Conduct market opportunity assessments, including epidemiology modeling, forecasting, and scenario planning to inform pipeline investment and lifecycle planning.
- Translate clinical development strategies into early commercial strategies, including differentiation, access considerations, and value proposition framing.
- Collaborate with Global and Regional Market Access to shape early pricing and reimbursement strategies.
- Partner with Corporate Development on licensing and M&A due diligence for pipeline expansion opportunities.
- Lead external vendor management for primary and secondary market research, forecasting, and analytics support.
- Present recommendations to senior leadership and governance committees on development-stage investment decisions.
Education and Experience:
- Bachelor’s degree required; advanced degree (MBA, PhD, PharmD) strongly preferred.
- 10+ years of relevant experience in biopharmaceuticals, including new product planning, marketing, management consulting, or strategic planning.
- Experience supporting early development programs (preclinical–Ph2) required; Ph3 or launch experience a plus.
- Experience in Dermatology, Oncology, Immunology preferred
Job Qualifications:
- The ideal candidate will combine deep market knowledge, analytical rigor, and strategic foresight to assess the clinical and commercial viability of assets and support investment decisions that maximize portfolio value.
- Strong business acumen and experience conducting market assessments, forecasting, or opportunity valuation.
- Exceptional cross-functional collaboration and communication skills, especially with R&D, Medical, and Market Access stakeholders.
- Demonstrated ability to manage ambiguity, drive alignment, and synthesize complex information into clear strategic recommendations.
The presently-anticipated base compensation pay range for this position is $171,000 to $209,000. Actual base compensation may vary based on a number of factors, including but not limited to geographical location and experience. In addition, this position is part of the Annual Performance Bonus Plan. Employees are eligible to participate in Company employee benefit programs which include medical, dental and vision coverage; life insurance; disability insurance; 401(k) savings plan; flexible spending accounts; and the employee assistance program. Employees also receive various paid time off benefits, including vacation time and sick time.
The compensation and benefits described above are subject to the terms and conditions of any governing plans, policies, practices, agreements, or other materials or documents as in effect from time to time, including but not limited to terms and conditions regarding eligibility. If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company, or individual department/team performance, and market factors.
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees as assigned to this job. Nothing herein shall preclude the employer from changing these duties from time to time and assigning comparable duties or other duties commensurate with the experience and background of the incumbent(s).
We provide equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, military or veteran status, generic predisposing characteristics or any other basis prohibited by law.
Notice to Agency and Search Firm Representatives:
Sun Pharmaceuticals (Sun) is not accepting unsolicited resumes from agencies and/or search firms for this job posting. Resumes submitted to any Sun employee by a third party agency and/or search firm without a valid written & signed search agreement, will become the sole property of Sun. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral.
About Us
Over the last two decades, Sun Pharma has established itself as a leading player in the generics market in the U.S. We are the eighth-largest generics pharmaceutical company in the U.S., and we are rapidly ramping up our presence in the specialty branded market, with dermatology, ophthalmology, and oncology as key target segments.
Our Values
Sunology, a combination of Sun and Ideology, is the way of life at Sun Pharma. We practice humility, integrity, passion, and innovation.
How We Work
With people at our core, Sun Pharma has built an inclusive and collaborative work culture, where all employees are empowered to pursue their dreams and professional aspirations.
Benefits
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Health & Wellness
We offer comprehensive benefits, including medical, dental, and vision coverage, as well as health and wellness programs.
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Financial
We provide a competitive 401(k) match program and financial wellness programs to support our employees’ short- and long-term financial goals.
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Life, Work & Family
We provide work-life benefits that support our employees beyond their workday.
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Create Your Own Sunshine
At Sun we empower our employees to be Better Everyday, Take Charge and Thrive Together.
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